WE BELIEVE THAT KNOWLEDGE IS POWER
Which is why we’ve developed Kepler Toolkits to help provide deeper insights and drive improvement across your entire retail network.
Exterior Traffic
Understand how much of your traffic is actively shopping and in which zones/areas/departments they visit.
Surrounding Active Shoppers Compare with surrounding store traffic to outperform the shopping mall and competitors.
Passer-By Traffic Compare sales/rent passer-by between stores to ensure your stores are in viable locations.
Shopfront Conversion Tactical: Optimize marketing, promotions and store windows to drive more traffic into store.
Strategic: Ensure the latest store design brings in the most shoppers.
Active Shoppers
Understand how much of your traffic is actively shopping and in which zones/areas/departments they visit.
Dwell Time Understand the presence of your customers in your stores, Kepler enables retailers to identify opportunities within their store traffic.
Bounce Rate Track, measure and benchmark how well your stores retain traffic and quickly identify retention issues.
Associate Exclusion The Kepler Smart Sensor identifies and removes sales associates from your store count providing the most accurate data possible.
Fitting Rooms
Are store associates driving enough fitting room usage?
Fitting Room Conversions Optimize rosters training and incentives to drive more fitting room usage for higher sales conversion and average transaction values.
Fitting Room Capacity Ensure that stores have sufficient fitting rooms to meet customer demand.
Fitting room dwell & bounce rates Optimize fitting room service level and quality to maintain ideal shopper dwell times and minimize bounce rates.
DRIVE IMPROVEMENT ACROSS YOUR
ENTIRE RETAIL NETWORK
Via our easy to install retail traffic sensors, our clients are able to count not just the volume of people entering the store, but accurately measure shopfront and fitting room conversion rates too.
Our innovative sensor paired with the Kepler Retail Analytics dashboard, allows you to monitor and optimize individual store performance in real time.
The Kepler System pairs POS, scheduling/rostering, NPS, customer feedback, stock’ internal reporting systems and promotional calendar data with our proprietary traffic data and delivers a comprehensive Sales Optimization Programme.
The system is flexible to deliver specific sets of dashboards to defined retail functions and access to store groups can relate to the regional management structures.
Kepler is simple and quick to install and our technical and operational support (via the Kway engagement model) means our relationship is intimate and operational.
TRAFFIC SENSOR
The Kepler Analytics Retail People Counter is a traffic sensor that is invisible to retail foot traffic, offers no disruption to store operations, and can be installed and calibrated in less than 3 hours on average*.
The Sensor provides business intelligence grade data on a range of customer behavior measures and sales drivers.
DATA DRIVEN, STORE OPERATIONS AND SALES OPTIMIZATION
Within the Kepler Analytics system, you can monitor individual stores, regions, or custom store groups directly from our mobile app as well as the desktop dashboard. A real time sales data integration allows you to forecast which stores are unlikely to achieve daily targets and address areas that need operational improvements before the retail day ends.
HOW MUCH IS
DATA DRIVEN
STORE OPERATIONS
WORTH TO YOUR BUSINESS?
We will provide you with a custom assessment:
- Custom Assessment for six stores in your store network
- Comprehensive conversion benchmarking
- Customer-to-staff ratios
